An Otterly.AI alternative for when tracking isn't enough
Otterly.AI is the cheapest way to start tracking AI answers: €29 a month for 15 prompts. The best alternative depends on why you'd leave. If you want the article written for a prompt you lose, or Claude and Gemini without paying per add-on, that's Picked, from $89 a month. For deeper analytics at a set price, Peec AI. For enterprise, Profound. If 15 prompts on four AI models is enough, stay on Otterly.
Picked is an AI visibility tool for SEO and marketing agencies, and B2B SaaS teams. Every day it asks ChatGPT, Claude, Gemini, Perplexity and Google's AI answers the prompts your buyers ask, records which brands and pages they name, and writes the article built to become the source they quote.
€29
a month for Otterly.AI Lite: 15 prompts on 4 AI models
€109
a month to add Claude to Otterly.AI Standard
10
articles a month on Picked Growth, each one a pull request
Otterly.AI's pricing page, read September 30, 2026, monthly billing, prices as shown in euros. Picked's from its own pricing page.
The short answer
Which Otterly.AI alternative should you pick?
Every tool here asks AI models your buyers' questions and records who gets named. Otterly.AI does that well and cheaply. The differences are how the price grows as you add prompts and AI models, and what happens once you know you're losing.
The article written, not just the gap found
- Pick
- Picked
- Why
- Growth and Scale write it and open a pull request on your site
Claude, Gemini and Google AI Mode without add-ons
- Pick
- Picked
- Why
- Any 2 (Starter) or 4 of six AI models, none extra
Deeper analytics and exports at a set price
- Pick
- Peec AI
- Why
- Starter is €85 a month for 50 prompts on 3 AI models
An enterprise contract
- Pick
- Profound
- Why
- Custom plans through sales, up to 9 AI engines
A cheap first reading, or tracking in many countries
- Pick
- Stay on Otterly.AI
- Why
- Lite is €29 for 15 prompts, with 50+ countries
| You want | Pick | Why |
|---|---|---|
| The article written, not just the gap found | Picked | Growth and Scale write it and open a pull request on your site |
| Claude, Gemini and Google AI Mode without add-ons | Picked | Any 2 (Starter) or 4 of six AI models, none extra |
| Deeper analytics and exports at a set price | Peec AI | Starter is €85 a month for 50 prompts on 3 AI models |
| An enterprise contract | Profound | Custom plans through sales, up to 9 AI engines |
| A cheap first reading, or tracking in many countries | Stay on Otterly.AI | Lite is €29 for 15 prompts, with 50+ countries |
Otterly.AI pricing
How much does Otterly.AI cost?
Otterly.AI's pricing page, read on September 30, 2026, monthly billing:
Lite
- Price a month
- €29
- Prompts
- 15
- AI models included
- ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot
- Answers a month
- 1,800
- Extras
- 1 workspace, 3 recommendations a week
Standard
- Price a month
- €189
- Prompts
- 100
- AI models included
- The same 4
- Answers a month
- 12,000
- Extras
- API, MCP, agent analytics, Looker Studio, +100 prompts for €99
Premium
- Price a month
- €489
- Prompts
- 400
- AI models included
- The same 4
- Answers a month
- 48,000
- Extras
- As Standard, with larger limits
Enterprise
- Price a month
- Custom
- Prompts
- From 1,000
- AI models included
- The same 4
- Answers a month
- Extras
- Single sign-on, custom terms
| Plan | Price a month | Prompts | AI models included | Answers a month | Extras |
|---|---|---|---|---|---|
| Lite | €29 | 15 | ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot | 1,800 | 1 workspace, 3 recommendations a week |
| Standard | €189 | 100 | The same 4 | 12,000 | API, MCP, agent analytics, Looker Studio, +100 prompts for €99 |
| Premium | €489 | 400 | The same 4 | 48,000 | As Standard, with larger limits |
| Enterprise | Custom | From 1,000 | The same 4 | Single sign-on, custom terms |
Claude, Gemini and Google AI Mode are add-ons, priced by plan:
Google AI Mode
- Lite
- €9
- Standard
- €59
- Premium
- €149
Gemini
- Lite
- €9
- Standard
- €59
- Premium
- €149
Claude
- Lite
- €29
- Standard
- €109
- Premium
- €439
| Add-on, a month | Lite | Standard | Premium |
|---|---|---|---|
| Google AI Mode | €9 | €59 | €149 |
| Gemini | €9 | €59 | €149 |
| Claude | €29 | €109 | €439 |
Every plan has unlimited team members, daily tracking and 50+ countries. Annual billing takes 15% off, and there's a free trial.
Tracking without writing is a smoke alarm with no extinguisher.
Side by side
Picked vs Otterly.AI, plan by plan
Otterly.AI Lite
- Price a month
- €29
- Prompts
- 15
- AI models
- 4 fixed
- Answers a month
- 1,800
- Articles a month
- 0
Picked Starter
- Price a month
- $89
- Prompts
- 50
- AI models
- any 2 of 6
- Answers a month
- up to 3,000
- Articles a month
- 0
Otterly.AI Standard
- Price a month
- €189
- Prompts
- 100
- AI models
- 4 fixed
- Answers a month
- 12,000
- Articles a month
- 0
Picked Growth
- Price a month
- $199
- Prompts
- 150
- AI models
- any 4 of 6
- Answers a month
- up to 18,000
- Articles a month
- 10
Otterly.AI Premium
- Price a month
- €489
- Prompts
- 400
- AI models
- 4 fixed
- Answers a month
- 48,000
- Articles a month
- 0
Picked Scale
- Price a month
- $499
- Prompts
- 350
- AI models
- any 4 of 6
- Answers a month
- up to 42,000
- Articles a month
- 25
| Plan | Price a month | Prompts | AI models | Answers a month | Articles a month |
|---|---|---|---|---|---|
| Otterly.AI Lite | €29 | 15 | 4 fixed | 1,800 | 0 |
| Picked Starter | $89 | 50 | any 2 of 6 | up to 3,000 | 0 |
| Otterly.AI Standard | €189 | 100 | 4 fixed | 12,000 | 0 |
| Picked Growth | $199 | 150 | any 4 of 6 | up to 18,000 | 10 |
| Otterly.AI Premium | €489 | 400 | 4 fixed | 48,000 | 0 |
| Picked Scale | $499 | 350 | any 4 of 6 | up to 42,000 | 25 |
Small and cheap: Otterly.AI wins
Under 20 prompts, Lite at €29 costs a third of Picked Starter. If a directional reading is all you need, start there.
Past 100 prompts, the add-ons decide
Otterly.AI Standard with Gemini, Google AI Mode and Claude added is €416 a month for 100 prompts. Picked Growth is $199 for 150 prompts on any 4 of the six, with 10 articles. Without add-ons, Standard asks four AI models, one of them Microsoft Copilot, which Picked doesn't ask.
The same on both
Unlimited team members, daily tracking (Claude less often on Picked), competitors and the pages each answer cites.
After the gap
What happens when you lose a prompt?
Both show a prompt you lose, who is named instead and which pages the answer cited. Otterly.AI then gives you recommendations (3 a week on Lite, unlimited above) and a GEO audit that checks your pages. You do the writing.
Picked, on Growth and Scale, writes it:
- 1
Research
It reads the pages the AI models cited for the prompt, Google's top results and your own site.
- 2
Brief
An angle, an outline, the facts it will use and the competitors it will name. You approve it before any writing.
- 3
Draft and rewrite pass
The first sentence answers the prompt in words a model can quote; a second pass rewrites lines that read like AI, and you approve each one.
- 4
Fact-check
A claim with no source on your site or a public page is cut, with a note.
- 5
Pull request
Opened on your site's GitHub repository. You review and merge, or export the article as Markdown or HTML.
The prompt keeps running afterwards, so you see whether the AI models start naming you. The whole process is in how Picked writes an article.
For agencies
Is Picked an Otterly.AI alternative for an agency?
Otterly.AI's Agency Partner program adds to Standard or Premium: 150 prompts instead of 100 (500 instead of 400), a workspace per client, pitch workspaces for prospects, Looker Studio reports in your branding and one invoice.
Picked Scale covers 5 brands at $499 a month with 350 prompts, 25 articles and white-label client reports: the month as a three-page PDF in your agency's name, logo and colour. Seats are unlimited on both. If your clients pay you to fix what you find, the articles are the part a tracker can't bill for. More on AI visibility for agencies.
When Picked isn't the right Otterly.AI alternative
You need fewer than 20 prompts
Otterly.AI Lite is €29. Picked Starter is $89.
You track outside the US
Otterly.AI covers 50+ countries on every plan. Picked asks from the US in English only.
You need Microsoft Copilot, an API or MCP
Otterly.AI includes Copilot on every plan and an API and MCP from Standard. Picked has none of those.
You want to try before paying
Otterly.AI has a free trial. Picked has the free AI visibility check and a 3-day refund, not a trial.
Other options
More Otterly.AI alternatives
Peec AI, analytics at a set price
Starter is €85 a month for 50 prompts on 3 AI models you choose, Pro €205 for 150, with unlimited users and a free trial. Claude is on Enterprise only. More in Picked vs Peec AI.
Profound, for enterprise brands
A 7-day free trial, then custom Enterprise plans through sales, with up to 9 AI engines and content agents. More in Picked vs Profound.
Semrush, if you already use it
AI visibility is part of the "SEO + AI Search" plans: Starter is $199 a month for 50 prompts on one domain. Semrush pricing
Ten tools side by side, with the price per 1,000 answers for each, are in our comparison of AI visibility tools.
Sources
How we checked
- Otterly.AI: its pricing page, read on September 30, 2026, monthly billing. Prices as the page showed them to us from Europe, in euros; US visitors may see dollars. Answers a month are prompts × 4 AI models × 30 days.
- Picked: its own pricing page. "Answers a month" is prompts × AI models × 30 days, the most a plan can ask; a plan with Claude asks a little less.
- Peec AI, Profound, Semrush: their pricing pages, read on September 29 and 30, 2026.
- Not tested: we didn't buy Otterly.AI and run the same prompts on both. We make Picked, so read the tables, not our adjectives.
Questions
Frequently asked questions
Short answers, each one checked against the product as built or the docs we link to.
On September 30, 2026, Otterly.AI's pricing page showed Lite at €29 a month for 15 prompts, Standard at €189 for 100 and Premium at €489 for 400, each on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Claude, Gemini and Google AI Mode cost extra. Annual billing takes 15% off.
As paid add-ons. On Standard, Claude adds €109 a month and Gemini and Google AI Mode €59 each; on Lite they're €29 and €9. Picked includes all six AI models on every plan: you pick 2 on Starter or 4 on Growth and Scale, none at extra cost.
For a few prompts, no: Otterly.AI Lite is €29 for 15. For 100 or more prompts across Claude, Gemini and Google AI Mode, Picked Growth at $199 for 150 prompts costs less than Otterly.AI Standard with those add-ons, €416 for 100.
Picked, on Growth and Scale: it writes the article for a prompt you lose, runs a rewrite pass and a fact-check, and opens a pull request on your site's GitHub repository. Growth includes 10 articles a month, Scale 25.
Yes, its pricing page offers a free trial for new users. Picked doesn't have one: the free AI visibility check shows what two AI models say about your brand, and the first payment can be refunded in full within 3 days.
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